Although women may still be the minority in franchising, those who have opened and operated franchise businesses are excelling as shown by Franchise Business Review’s latest survey of 6,400 female franchisees. 90% of them said they enjoy operating their business and 85% would recommend their franchise brand to others.
There are many reasons women make strong franchisees and do well in franchising, including their ability to organize, prioritize, think quickly, improvise, network, communicate, and multi-task.
When asked what they feel are key ingredients to the secret success sauce women in franchising have, three leading franchisors shared the following thoughts:
Because franchisors have realized how much women franchisees bring to the table and can contribute to a system’s growth, many are actively targeting and searching for qualified female franchise owners.
The best way to ensure that a franchise brand is truly as good as it appears, is to look at candid feedback from those who know all there is to know about it. Many of the brands featured on Franchise Business Review’s Top Franchises for Women list share their full franchisee satisfaction report for free within the Franchise Reviews section of FranchiseBusinessReview.com.
The reports provide helpful insight into multiple areas that are crucial to the health of a franchise system such as culture, leadership, training, and financial opportunity. Learn more about how women are maintaining a work life balance with franchising here.