Franchise Opportunity Rating
Review completed: October 2019
$74,560 - $204,450
60 Canal Street
Boston, MA 02114
Phone: 877-MAIDPRO x 222
Email: [email protected]
It all started in Boston when MaidPro founder, Mark Kushinsky, called a maid service to clean his home. Shocked by how high prices were, but wanting to regain valuable free time, Mark arrived home the day of the cleaning eager to see the results. The results were less than impressive.
After scheduling a cleaning with another, even more expensive company, Mark came home once again disappointed. And this time, they not only did a poor job of cleaning, they left his cat, Foof, locked in a bathroom without a litter box! Mark shared his experiences with close friend Richard Sparacio. That’s when they decided to come up with a solution for this problem, and MaidPro was born.
Since starting off in a 200-square-foot office in Boston’s historic Beacon Hill in 1991, MaidPro has quickly grown to more than 150 locations across the U.S. and Canada. Mark and Richard are proud to serve the thousands of loyal customers who have come to trust MaidPro to clean their homes, while making sure cats can always get to their litter boxes.
Actual owner reviews from our third party, independent surveys.
"Fresh imaging, amazing support, great people."
David, Multi-Unit Owner, Small Market (50,000 - 99,999 population), Large Market (250,000 - 499,999 population), Major Metro (500,000+ population), Overall Brand Rating: 96 FSI
"I strongly believe they care about our success."
Bill, Multi-Unit Owner, Large Market (250,000 - 499,999 population), Overall Brand Rating: 99 FSI
"I feel the franchisee community is fantastic. Everyone is willing to help everybody else i any way they can. Being new, I felt welcomes immediately and feel everyone would help if I ever had questions."
Kathryn, Single Unit Owner, Large Market (250,000 - 499,999 population), Overall Brand Rating: 96 FSI
MaidPro has a dedicated staff of business coaches, each working with a limited number of franchisees. Our business coaches work with franchisees in a very personal way. There are no highly structured monthly calls. Business life just doesn't work like that. Sometimes you'll need to make a quick call out of the blue. Other times a text will suffice. There are times when you'll need a few hours to really discuss a situation. And business coaches are just that, coaches. Just as all professional sports players have a coach, business owners should too. Coaches work with you to improve your game. They provide advice and are that second set of eyes to keep your business moving forward.
MaidPro also has a help desk. If you need a quick question answered that's more general in nature, the help desk is a phone call or email away. Our help desk is open extended hours to provide you with answers when you need them.
In addition to the primary business coaches and help desk, MaidPro has a series of specialists. For example, we have a cleaning specialist that is probably the most knowledgeable person on the planet in terms of cleaning chemicals, tools and processes. Our marketing coaches are students of marketing. They have worked at highly regarded advertising agencies.
Whether it's your primary business coach, help desk staff, specialist or one of the founders, MaidPro's support is second to none.
MaidPro also has a 500+ page intranet with detailed documentation on all aspects of the business. There are training videos, recorded workshops and webinars, franchisee forums and more.
Residential Cleaning business
MaidPro has the most creative and effective marketing materials in the industry. And, we don't force you to spend a pre-defined amount of money on marketing, nor do we force you to purchase or print your marketing from us or any particular vendor.
MaidPro allows you to manage most of your marketing needs through our exclusive intranet site - it takes just minutes to send a direct mail piece to a demographically targeted list, place pre-printed inserts in your local newspaper or order marketing materials like magnets or car wraps. You can choose from our seasonally updated print materials, or take advantage of our graphic design resources for special projects.
We utilize dedicated, in-house experts to incorporate local search engine optimization (SEO) into our content marketing strategy to drive traffic to franchisees' local webpages so that their cleaning franchise will be visible in consumers' online searches. MaidPro is a leader in digital marketing including pay per click (PPC) management, directory management and other on-page and off-page strategies.
Additionally, our dedicated marketing consultants and analysts can you help you take a deeper dive into your territory and provide you with a marketing analysis to identify a marketing plan best suited for your area and benchmark your results across the franchise community in order to continuously improve your marketing ROI.
In-depth MaidPro software allows franchisees to manage online advertising campaigns and compare results with the rest of the MaidPro community. Other marketing includes videos, radio and TV spots, banner advertisements and sponsorship programs...just to name a few of the things MaidPro supplies for marketing success.
MaidPro is one of the lowest cost businesses you can open. Home cleaning eliminates perishable inventory and large equipment costs. Your employment expenses will remain low as you only hire the employees you need.
Steady Business And Income Recurring revenue is the hallmark of the cleaning industry. Home cleaning is essential, therefore the demand will always remain high. Most customers schedule weekly or bi-weekly cleanings; these will become the core of your business and provide a steady flow of income.
MaidPro's franchise fee starts at just $20,000 and includes the price of your base territory. Most other franchisors charge a franchise fee that can run all the way up to $80,000.
Yes, MaidPro is dedicated to providing military veterans and their families with an affordable franchise opportunity. Our current veteran discount, valued at $15,000.
The housecleaning industry is PRO work-life balance. Unlike restaurant or retail industries, cleaning is done primarily within normal business hours. Customers want to come home to a clean living space; this creates a flexible schedule for you. MaidPro wants you to work ON your business, not IN your business. We will help make sure you are spending your work hours managing employees, selling new business and thinking about ways to expand.