Franchise Opportunity Rating
Review completed: February 2020
$25,000 - $200,000
$48,100 - $250,000
$18,100 - $173,500
3733 University Blvd West
Jacksonville, FL 32217
Matt Flagler, Natalie Gagnon
Franchise Development Specialist
Email: [email protected]
Brightway Insurance is a national property/casualty insurance distribution company with more than $900 million in annualized written premium, making it one of the largest Personal Lines agencies in the U.S. Brightway Insurance conducted their franchise review in February 2021, and collected feedback from 56% of the active franchisees (119).
Having a strong franchisee community is important in learning best practices. The Brightway Insurance franchisees enjoy operating their business and are active in the franchisee community and supporting each other.
Franchise Business Review has worked with over 1,100 franchise systems. We independently contact all open and active franchisees and invite them to participate in our satisfaction survey. Only the brands that exceed our satisfaction benchmark are displayed on our website. Not all brands share their results publicly, but Brightway Senior Care shares their satisfaction scores to show their commitment to franchise relationships, their culture, and transparency.
Actual owner reviews from our third party, independent surveys.
"It's given me the opportunity to build something to leave behind to my son, while also giving me an opportunity to cash in on my sales skills and management abilities while giving me the freedom to try new things where I was limited to someone else's approval working for someone else."
Victor, Medium Market (100,000 - 249,999 population)
"The support was instrumental in us making the decision to buy the business. So far Brightway has not disappointed and we are now more than ever convinced that we made a great business decision."
Maurel, Major Metro Market (500,000+ population)
"This Franchise, this team, specifically the Millers, have had my back since the day I started almost 12 years ago. I have full confidence that Brightway has my back and is looking out for all of our best interests..."
George, Medium Market (100,000 - 249,999 population)
Brightway is a business opportunity that empowers you to reach your potential, build wealth, help others achieve their potential and build a legacy. The entire system is designed to produce win-win-win outcomes for you, your family and your customers. And, being part of the insurance industry means selling a product that protects your customers, while earning you residual income.
Brightway’s corporate office staff provides expertise and support in areas including customer service, technology, accounting, marketing, distribution and business analytics. In addition, Brightway handles carrier relations and appointments, as well as support with personnel hiring, licensing, onboarding, training and retention. The company’s signature after-the-sale service empowers Agency Owners to focus on new business sales and provide customers the personalized service they deserve. Our comprehensive training program provides franchisees and agents they hire with the knowledge, skills and behaviors that set them up for success at each stage of their growth. No prior insurance experience is required. All training is provided through our learning platform, Brightway University Online, and virtually, saving you time and expense to get your operation off the ground as quickly as possible.
Brightway’s franchising options offer significant growth opportunities for those seeking to own their own business. Our award-winning customer service and back-office support empower agents to focus on selling New Business to grow their agencies fast. In traditional agencies, countless hours are spent servicing accounts for existing customers. At Brightway, we handle that work on our agents’ behalf, freeing them up to focus on new sales all while building a residual income stream when policies renew.
Brightway’s team of marketing and communications experts provide you with customized marketing materials, PR support, website development & maintenance, social media content curation, plus more to help you become your community's go-to source for their insurance needs.
As a franchise owner with Brightway – you get to sell insurance. Period. How you do that, is up to you. Whether you want to attend a networking event, or take a referral partner out to lunch, focusing on relationships in the community is what helps our agents’ source new customers and grow faster. As once you sell a new insurance policy, you can focus on selling the next one. That’s it. Brightway supports your agency from marketing, to accounting and more, so you can focus on growing your business as fast as possible.
Brightway offers multiple options with franchise fees as low as $5,000. The total initial investment ranges from $48,100 to $200,000, including the franchise fee. Financing is available through third party vendors.
The average gross annual revenue of Brightway Retail Agencies open 5+ Years as of December 31, 2020 was $550,501. The top 25% average was $1,069,014 and the top performing agency was $2,477,342. The average pre-tax operating profit for the top 25% of Retail Brightway Agencies open for at least five years grew by more than 25% in 2020.
Most franchisees can open their agency in as little as 2 months if you or someone running the day-to-day operations of your business is properly licensed. Our contract allows for up to 180 days to get your agency up and running.
You are not required to be a licensed insurance agent to acquire a franchise. In fact, about half of all Brightway locations are owned and operated by people with no prior insurance experience. Your Brightway Location must at all times be operated under the direct supervision of a licensed insurance agent who you designate as your “principal.” This may be yourself or someone else. Brightway’s Onboarding team will assist you in hiring a principal to run your agency if it is needed and assist you and any sales staff you may hire in obtaining proper licensing.
Brightway offers a 10% discount on the franchise fee to veterans.