Discover How HomeVestors® Franchise Owners Build a Bright Future

HomeVestors® of America franchise owners purchase homeowners’ properties without requiring the sellers to make or pay for any significant repairs. The company’s We Buy Ugly Houses® trademark is widely recognized. It represents HomeVestors’ commitment to helping homeowners escape ugly situations by offering to purchase their homes “as-is.” HomeVestors franchise owners purchase properties below market value while relieving homeowners of the hassle of paying for renovations or staging a property for selling.

Sellers are often looking to quickly sell properties—due to job relocation, a death in the family, or other financial reasons—and HomeVestors pays sellers cash for their homes, sometimes on the spot. HomeVestors’ independent franchise owners renovate houses and then sell or lease them. This process improves neighborhoods and offers first-time buyers, renters, and real estate investors great opportunities. With over 1,100 franchisees independently operating in 46 states, HomeVestors commits itself to enforcing high ethical standards.

Building a Foundation as a HomeVestors Franchise Owner

All new HomeVestors franchise owners receive comprehensive training that equips them with the necessary skills to make savvy real estate investments. At a week-long course at the corporate office, franchisees learn the nuts and bolts of buying, renovating, and selling houses, as well as how to run their businesses in an ethical and consumer-friendly manner. They are also paired with experienced HomeVestors Development Agents—investors who’ve already been successful in the franchise system—who provide ongoing guidance and advice.

Many new HomeVestors franchise owners are inexperienced in real estate investing before buying a HomeVestors franchise. However, the company provides each franchise owner with step-by-step training to estimate property purchases and utilize their robust software tools. New franchisees will learn everything they need to know, including:

  • How to speak with sellers
  • How to recognize good investments
  • How to estimate the value of properties
  • How to estimate the cost of repairs/renovations
  • How to adjust pricing to the local market
  • How to plan for advertising costs

Additionally, HomeVestors generates leads for their franchisees by purchasing billboards, TV, radio, and digital advertising on a national level. Franchisees receive leads from the franchisor and contact homeowners in their respective regions who are looking to sell properties quickly.

Are You the Ideal HomeVestors of America Franchise Owner?

HomeVestors Franchisee T. J. Moe

No Real Estate Experience Necessary
While you don’t need real estate or contracting experience to become a HomeVestors franchisee, you should be interested in learning all that you can about real estate investing. Even those with a real estate background report leveraging their experience as a HomeVestors franchisee because they prefer to follow a proven and structured business model rather than operating as an independent business owner.

Be Prepared for Ramp-up Time
Novice HomeVestors franchisees should be prepared to spend the first six to nine months learning everything they can. Although the HomeVestors business model is easy to follow, you must be comfortable buying and rehabbing properties, spending money on advertising, and having cash on hand. HomeVestors will help you project your advertising spending requirements and estimate the finances you need to be successful.

A Strong Franchisee Support System
The company has a strong franchisee support system that is always willing to help. New owners will shadow other franchise owners, attend seller consultations, and conduct research. After their initial training, many new franchisees will take another franchise owner with them on their first several client visits.

Rehab Your Career as a HomeVestors Franchisee

People want and need to sell their homes. As a HomeVestors franchise owner, you can help sellers solve their ugly situations while you meet your goals and build your future.

In 2022, the median gross price differential (the total sales prices of all properties sold by a HomeVestors business, less the total purchase prices of such properties) was $342,950. (This does not include the costs of advertising, purchasing, rehabbing, real estate commissions, fees, or repair costs). According to Item 19 of the company’s Financial Disclosure Document, the top quartile reported a median gross price differential of more than $1.2 million.

HomeVestors franchisees report high satisfaction with leadership and the system as a whole. Franchise Business Review recently received feedback from active HomeVestors franchisees that revealed:

90% of franchisees report that they enjoy operating the business.

86% of franchisees report that they respect their franchisor.

76% of the franchisees agree their franchise network is supportive.

In 2023, HomeVestors was recognized as a Top Franchise and Top Low Cost and Top Recession Proof franchise and has been a Franchise Business Review “Hall of Fame” member for more than ten years.

The company’s most recent Franchise Disclosure Document outlines some key financial requirements.

HomeVestors Startup and Investment Costs

Full Franchise — With an $85,000 initial franchise fee, you receive marketing rights in your territory, access to tools and mentorship, and can jump right into operating your business full-time.

Total Startup Investment: $135,000 to 461,250, including franchise fee.

Associate Franchise — With a $39,000 initial franchise fee, you have the option of working part-time out of your home while you grow your business. Under this agreement, you still get marketing rights in your territory and the same access to tools and mentorship as full franchisees.

Total Startup Investment: $89,000 to $390,250, including franchise fee.

Minimum Liquid Cash Required — $80,000

Today, 1,100 HomeVestors franchises are operating in 46 states. Since 1996, the company’s franchisees have sold over 140,000 properties.

To learn more about the HomeVestors franchise opportunity, visit