Christian Brothers Automotive sees the potential in franchise prospects, regardless of their experience (or lack thereof) in the automotive industry. When founder, Mark Carr, began Christian Brothers Automotive in 1982, he wasn’t a mechanic. He was a graphic arts salesman. Yet, his “outsider” perspective allowed him to view the industry as a consumer, and to lay the groundwork for an extraordinary experience for his guests.
The Christian Brothers Automotive selection committee sees similar potential in prospective franchisees who share its same core values and are ready to do what it takes to carry forth the Christian Brothers Automotive brand. From the most basic questions to high-level business and finance concerns, the franchise support team and training program are there to transform franchisees into auto repair champions.
Christian Brothers Automotive franchisees are not required to have any automotive experience. However, the Company does require leadership or business experience that can be applied to this industry through training. At Christian Brothers Automotive, their model is collaborative and team focused. The company equips all its franchisees with a variety of skills, and provides training throughout the life of their investment.
In the beginning, training consists of a brand introduction and teaching franchisees how to uphold the company’s core values while running a shop. Christian Brothers Automotive believes that firsthand experience is the best teacher, so new franchisees get to job shadow some of the top-performing franchisees before going out on their own. They’ll learn how to be an effective Service Writer, how to hire and lead a team, how to manage finances, and more. In-house accounting and performance consultants are available at all times to assist franchisees with any questions or concerns. By the time a shop is ready to open, each new franchisee is more than prepared to get the job done right.
At Christian Brothers Automotive, franchisees are never left without the resources they need to stay on top of this dynamic industry and continue to offer excellent results for their guests. The company provides a robust ongoing training program for the franchisees and their employees. In fact, Christian Brothers Automotive has a staff of more than 100 people at the Houston Home Office to help stay engaged with its franchise locations and ensure that they are never without the support they need.
Once someone is awarded a Christian Brothers Automotive Franchise, they are assigned two experienced performance Home Office coaches–one for store operations and one for marketing. These coaches are experienced in opening and consulting with 200+ stores, meaning if you run into a problem, they’ve likely been there, done that. This helps them provide franchisees the assistance they need, no matter what they may be facing.
Hiring & Recruitment
Of course, every Christian Brothers Automotive isn’t complete without a team of skilled, knowledgeable service team members and technicians ready to provide honest, reliable automotive work that gets customers back on the road as safely and swiftly as possible. Christian Brothers Automotive doesn’t expect every franchisee to know what to look for during this hiring process, which is why their recruiting team is ready to help.
When it comes time to hire service and technician staff, Christian Brothers Automotive sends an automotive expert to each location to help franchisees assess candidates. They’ve been doing this long enough to know that having a team of top-notch automotive professionals and technicians is key to every franchisee’s success. Christian Brothers Automotive is always ready to help franchisees navigate this recruitment process as they hire their team members.
Automotive Technology (AutoTech)
The AutoTech department at Christian Brothers Automotive Home Office is built to assist franchise technicians when they run into automotive problems that they need help solving. AutoTech offers remote programming from their Houston headquarters, assistance with emergent safety repairs, TAP (technician assistance program), foreign repair help and so much more. With AutoTech, franchisees can rest assured that even if a technician runs into a problem, they’ll never be left alone to figure it out.
Once franchisees have been awarded a Christian Brothers Automotive franchise, they are provided a wealth of materials to kick-start training. Some of this training is technical training, from automotive system basics and common car issues, to what goes into remedying them.
It’s important to remember, franchisees are not training to become a mechanic or technician. These roles are filled by experienced professionals. Instead, this technical training serves two important purposes: to help franchisees communicate with customers about their automotive issues and to help franchisees know what to expect of their managers and team members.