Why Entrepreneurs That Help People Choose Senior Care Franchises

In the U.S. alone, the population is aging at a rapid rate. According to S&P Global, 1 in 5 Americans will be over the age of 65 by the year 2030. Our quickly growing aging population will undoubtedly need support. This is especially true as so many folks prefer to remain in their own homes rather than move to an assisted living facility. With this great need for care, entrepreneurs that help people can step into a booming industry: senior care.

While there are many ways to break into this industry, franchising is an accessible way for those who have the heart for this work but want to work within a trusted model, Take Right At Home, for example. In 1995, Allen Hager began Right At Home after spending nearly 10 years in hospital administration. After witnessing countless older patients with no one to look after them after a hospital stay, he saw a need and a way to help. He began by opening one location and, five years later, turned to franchising. Now, the Right At Home model is available to those looking to invest in a business that does good while making good money.

The Growing Demand for Senior Care

According to the CDC, the average life expectancy for men is 75.8 years and 81.1 years for women. Folks are living longer. While overall that is amazing news, an aging population needs more support and care. Additionally, aging folks want to receive that car in their own homes rather than moving to an assisted living facility. According to an AARP study done in 2024, 75% of older adults wish to stay in their own homes. While this statistic is completely understandable, aging at home often necessitates extra care and support. From monitoring medication to assisting with home duties like cooking and cleaning, most people need help as they age. Enter senior home care.

All of these factors are driving exponential growth in the senior care industry. Entrepreneurs that help people are responding to the call.

Why Senior Care Is an Industry with Momentum

The senior care industry is not going anywhere. With the older population on the rise, business is booming. According to an 2025 Industry Report from Grand View Research, the U.S. home healthcare market size will go from USD 162.35 billion in 2024 to USD 381.40 billion by 2033. Those are some serious numbers. Additionally, the senior care industry shows tremendous stability during economic downturns. For one, this is an “always necessary” industry, even more so wit the rising number of seniors. Unlike luxury vacations, in-home care is essential and won’t be the first to go when times get tough.

Additionally, we at Franchise Business Review notice that over 1/5 of the brands on our Top Recession-Resistant Franchises are senior care franchises. We survey over 35,000 franchisees a year to determine which franchises are the best to own. The ones that appear on our Recession-Resistant list, like the Right At Home franchise, meet criteria that show their business stands the test of time and stress.

Entrepreneurs That Help People Change Lives Every Day

After his wife went through a battle with cancer, Don Orlando knew their next career move would be into a field that helps people. As a Right At Home franchisee, the value of taking care of people is their guiding principle.

Maeghan Scott of New Jersey has a similar story. She knows running a senior care franchise with Right At Home is more than just a job. Additionally, it’s a family business as she runs it alongside her mother. She says, “We make caregiving meaningful, appropriate, and fun—which benefits both the caregiver and client.”

While the work is challenging, Right At Home franchisees consistently share how much helping others drives their mission. They’ve found meaning in serving families and their communities.

Why Right at Home Is the Right Partner

The Right at Home business model allows owners to grow a financially stable businesses. Franchisees match qualified caregivers with families in their territories looking for in-home support for aging loved ones. Franchisees like Maeghan Scott have office staff that handle the booking and behind the scenes. Then, they hire caregivers (often as contractors, depending on the state) that go into people’s homes.

While it may seem overwhelming to start a business, that’s where choosing a franchise makes all the difference. From a proven business model to a two-week training program to get started, franchisees at Right At Home make this business their own while receiving tons of corporate support. The franchise business model gives entrepreneurs the tools to succeed in this vibrant industry.

Combining Purpose with Profit

It’s important to note that choosing a career with a purpose can come with some serious financial perks. The dual appeal of the senior care industry is the potential for social impact in addition to financial growth. Since Right At Home surveys with us (a third party market research company gathering data on how satisfied franchisees are), we know how measure up against other franchises. They appear on our Most Profitable and our Recession-Resistant lists this year, thanks to the way their franchisees rate them in their yearly survey.