USA Insulation franchise opportunity home services industry worker shaking hand with woman in doorway

USA Insulation Franchise

USA Insulation offers an essential service to the 70+ million homes in the US that lack proper insulation.

USA Insulation Franchise Opportunity

USA Insulation is the #1 rated, retrofit insulation franchise in the United States. With over 35 years of experience and 100,000 success stories to date, USA Insulation is the leading brand in the industry with little to no competition in communities across the United States – driven by our proprietary, injection foam insulation product.

There are 70+ million under-insulated homes in the U.S. With more and more Millennials turning towards home purchasing, and Baby Boomers downsizing for retirement, there’s more demand than ever for insulation service. The insulation industry is a 10.3 billion dollar market in the U.S. that’s poised to grow over 6% year over year.

USA Insulation also has a unique perspective in the insulation industry: we solve customer problems versus simply installing products. This starts with an energy assessment and ends with a “USA WAY” customer experience.

By taking advantage of our proven system to manage your business, franchise owners can gain access to a complete suite of tools, resources, and continual support to provide customers with exceptional professionalism.

  • Low initial investment
  • High-demand service
  • Proprietary USA Premium Foam Insulation, USA Premium Air Sealing, and top-quality fiber wool insulation
  • Proven sales methodology
  • Growth potential
  • Scalable business
  • World-class training and support
  • Leading national franchise brand for over 35 years
  • Territory Exclusivity
  • Green Business
  • Quick market entry
  • Recession/pandemic resistant

Franchising with USA Insulation

Business Model

USA Insulation offers an essential service to the 70+ million homes in the US that lack proper insulation. Our simplified model makes business ownership and management easier for savvy entrepreneurs looking to own their piece of the booming home services industry. USA Insulation is a full-time, owner/operator business opportunity with day to day responsibilities that include people management, sales, customer service and operational execution.

Key Benefits

The Benefits of owning a USA Insulation franchise include:

Proprietary Products

Our USA Premium Injection Foam® Insulation is made in the USA and exceeds anything else on the market

No Swinging Tools

Our franchisees manage their installers and salespeople. They don’t need to install insulation

Few Direct Competitors

No other brand in the insulation industry can match our high-quality product and service

No Seasonality

Customers throughout the country in every climate, can benefit from improved insulation

Marketing Support

Marketing and Support Programs Include:

  • Dedicated marketing coach
  • Local, branded website
  • SEO and pay-per-click marketing services
  • Customized marketing materials and promotional items
  • Online Review Management Support
Training Programs

USA’s training and onboarding process spans three months, one week of which occurs at our headquarters in Cleveland, OH.

During the process we coach and train on:

  • Recruiting, interviewing, onboarding and developing your staff
  • Building selection and design/buildout process
  • Business plan, proforma, QuickBooks and other business management tools
  • USA’s proven sales process and software
  • USA’s proven installation and service process and software
  • Marketing plan development and execution across multiple media platforms
  • Asset management and ongoing growth

USA Insulation Cost & Fees

Here’s what you can expect to spend to start the business and what ongoing fees the franchisor charges throughout the life of the business.

  • Initial Investment

    The total estimated cost for establishing the business (including: franchise fee, fixed assets, inventory, deposits, other fees and costs, and the working capital required for initial start-up).

    $170,500 - $346,000
  • Net Worth Requirement

    Net worth is the value of all assets, minus the total of all liabilities (what is owned minus what is owed).

  • Cash Requirement

    Your liquid capital, or the cash you need on-hand in order to be able to enter into the franchise agreement.


USA Insulation Videos

Learn what makes USA Insulation an innovative & in-demand franchise opportunity

USA Insulation Awards from Franchise Business Review

2022 Rock Star
2022 Top 200

Become an FBR Insider

Would you like to learn to use your IRA/401K to buy a business. Guidant Financial (min. $50K needed in IRA/401K, US only.)

USA Insulation offers an essential service to the 70+ million homes in the US that lack proper insulation.

Request Information
  • Cash Required: $50,000
  • Net Worth Required: $300,000
  • Total Startup Investment: $170,500 - $346,000
  • Franchising Since: 2006
  • US/Canada Franchise Units: 47