Wild Birds Unlimited Franchisee, Kyle Odom
Wild Birds Unlimited multi-unit franchise owner, Kyle Odom provides insight into what it's like to own and operate two retail franchises in Texas.
Wild Birds Unlimited provides a comprehensive array of bird feeding products, as well as local nature information.
Request InformationWith a proven business model over 35 years and over 340 locations, Wild Birds Unlimited is the #1, largest and most recognized source for backyard bird feeding and nature related products in North America. They offer large, protective territories, in-store and on-line sales, and comprehensive training and support throughout the life of your business. While they sell bird food and bird feeding products, what they really sell is “Joy”. Franchise owners and their staff enhance the lives of their customers and their communities. They provide support to franchise owners to live their dream of owning their own business enterprise, and they get to do it in a way that brings Joy to themselves, their retail customers, and their communities.
Franchise Business Review has worked with over 1,100 franchise systems. We independently contact all open and active franchisees and invite them to participate in our satisfaction survey. Only the brands that exceed our satisfaction benchmark are displayed on our website. Wild Birds Unlimited conducted their franchise review in October 2022, and collected feedback from 78% of the active franchisees (222).
Highlights include:
Not all franchise systems share their results publicly. Wild Birds Unlimited does. Download the franchisee satisfaction report on Wild Birds Unlimited for free.
Each Wild Birds Unlimited store functions as a true community resource, providing valuable knowledge about the bird feeding hobby and an exceptional shopping experience. They’ll teach you how to help your customers turn their yards into a bird feeding habitat that not only brings song, color, and joy into their lives, but also benefits the wild birds and the environment.
Winning Culture
The brand’s marketing support program is designed to attract new customers and to keep existing customers coming back. They provide each franchisee a yearly marketing plan, which incorporates direct mail, email marketing, a store website, educational outreach, public relations and other advertising to create a comprehensive strategy. They guide franchise owners through the process of creating a marketing budget to maximize the resources within your local market, including a complete opening and grand opening plan.
Wild Birds Unlimited has a team of more than 45 professionals at our Franchise Support Center in Carmel, Indiana where we are dedicated to helping you be as successful as possible. We encourage every franchise store owner to utilize our 35+ years of expertise in running their business. From the very first day of exploring the Wild Birds Unlimited franchise opportunity to your Grand Opening and beyond, we are here to give you comprehensive, step-by-step support in the critical areas of: Franchise Development, Purchasing, Marketing Inventory Management, Visual Merchandising, Training Retail Operations, and Communications Information Systems.
Learn why franchisees choose to franchise with Wild Birds Unlimited
Hear what makes Wild Birds Unlimited a supportive & community oriented franchise opportunity
Wild Birds Unlimited multi-unit franchise owner, Kyle Odom provides insight into what it's like to own and operate two retail franchises in Texas.
We spoke with Paul Pickett, CDO of Wild Birds Unlimited, and Mark and Danielle Motley, multi-unit Wild Birds Unlimited franchise owners, to learn more about this unique retail franchise opportunity and what it takes to become a successful franchise owner.
FBR Insights: How Renee Edge went from researching retail franchise opportunities to owning multiple Wild Birds Unlimited franchise locations.
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FBR CEO Eric Stites chats with Wild Birds Unlimited COO Paul Pickett and Franchise Owner Denise Patten about the brand’s mission and how franchisees like Denise are first attracted to the concept and then supported by the leadership team.
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To stay afloat during the pandemic, many businesses were forced to adapt to a new world in which virtual communication, curbside pickup, and cleanliness are of utmost importance. As a result, many brands have learned a lesson or two about their resilience in the face of challenge.
Thinking of going into business with your significant other? Many have discovered that the reward of going into business with their partner has far outweighed any risks that may have originally deterred them.
Franchise Business Review recently spoke with Wild Birds Unlimited’s Art and Lisa Martin: "Wild Birds Unlimited would give us the opportunity to work and build relationships which are core beliefs we hold as to why God put us on this earth." Read more from the interview here.
"knowing we are making a positive difference in our environment, while enriching our customer's lives. This IS the joy of bird feeding!" Read More about Cathy Fleischacker & Pam Dymsza's experience as a Wild Birds Unlimited Franchise Owners Here.
We asked the leaders of five of our Culture100 award-winners why creating a winning company culture is so important and how they invested in the success of their franchisees during a very challenging year.
Read 27 inspiring stories from just a few of the female franchise owners we spoke with who are experiencing success as business owners – breaking through the barriers and challenges unique to being a woman in the business world. We hope you find their stories as interesting and motivating as we do.
Entering its 41st year of operation, Wild Birds Unlimited continues its upward trajectory, with more growth on the horizon. Despite the challenges of the coronavirus pandemic, Wild Birds Unlimited same-store sales rose more than 20% last year.
When Vikki and Mike Bartholomea became empty nesters in 2019, they knew they wanted a change. They moved to Florida and started researching franchises to buy. See why and how they ultimately decided on Wild Birds Unlimited.
Animal-focused businesses are lucrative with $70B spent per year on pets & $7.6B more on wildlife. Here are six business opportunities for animal lovers that have been rated highly for owner satisfaction by the franchisees who operate them.
A conversation with franchise owners from FirstLight Home Care, Wild Birds Unlimited, and FastSigns International.
Congratulations to 2020 franchisee rock stars, Kristen Martyn and Cameron Hogarth, from Wild Birds Unlimited. Hear about their franchising journey and their advice to prospective franchisees.
Gary Fotcher and Kathleen Mulligan have made their WildBirds Unlimited business a family one and say that the franchise model has worked particularly well for them.
Andy Scholl and Jacqueline Venchi own a Wild Birds Unlimited franchise in Alpharetta, GA, and are committed to spreading the Joy of Bird Feeding.
Barbara and Chip Whipkey: Bird enthusiasts and Wild Birds Unlimited franchisees discuss their decision to start franchising.
Hear from Wild Birds Unlimited franchisees, Warren and Courtney French!
Actual owner reviews from our third party, independent surveys.
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